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All Nippon Airways
Advertising Illustration
Watercolor on Canvas
2024
SOARING, AMONGST THE SAKURA
The more complex and hurried life becomes, the more precious moments of serenity are.
ANA’s new visual design draws inspiration from its brand slogan, seamlessly blending the sharp lines of modern industrial aesthetics with the gentle elegance of traditional Asian artistry.
EMBRACE ALL POSSIBILITIES
The minimalist visual design ensures a seamless experience across multiple platforms. From mobile applications to digital boarding passes, as well as lounges and boarding gates, the subtle traces of nature evoke a sense of tranquility—like a refreshing breeze on a hot summer day—offering travelers comfort and anticipation for their next extraordinary journey.
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